Privacy Policy for NikahRoots
Effective Date: July 30, 2025
1. Introduction
Welcome to NikahRoots ("we," "us," "our"). We are dedicated to providing a trusted and culturally aligned matrimonial platform for the Muslim community. This Privacy Policy explains how we collect, use, share, and protect your personal information when you use our progressive web app (PWA) and services (collectively, the "Service").
We are committed to protecting your right to privacy. You acknowledge that you are disclosing information voluntarily. By accessing or using our Service, you consent to the collection, use, storage, and processing of your information in accordance with this Privacy Policy.
If you do not agree with the terms of this policy, please do not use or access our Service.
2. Information We Collect
We collect information to provide and improve our Service, ensure a safe user experience, and fulfill our operational requirements. The information we collect can be categorized as follows:
a) Information You Provide Directly:
- Registration Data: When you create an account, we collect your name, email address, and phone number for OTP-based verification.
- Profile Information: To build your matrimonial profile, you may provide details including, but not limited to, your biographical details (bio), age, gender, location, religious information, language, educational qualifications, and professional details.
- Photos and Media: We collect the profile pictures you choose to upload. This media is stored securely via our service provider, Cloudinary.
- Identity Verification: To enhance trust and safety, we may ask you to voluntarily submit identity proof documents for manual verification purposes.
b) Information We Collect Automatically:
- Device & Usage Data: When you access our Service, we automatically collect data such as your IP address, device ID, log files, general geographic location, and device specifications. We use analytics services like Google Analytics 4 (GA4) and PostHog.
- Cookies: We use cookies to store your login information, maintain your session, and personalize your experience.
c) Information from Third Parties:
- Payment Information: We use Razorpay, a third-party payment gateway, to process payments. We do not store your credit/debit card number but may store transaction details to update your account access.
- Chat Data: If you are a paid member, your chat conversations are processed and stored using Firebase (Realtime Database / Firestore) to deliver the chat service.
3. How We Use Your Information
Your information is used primarily to deliver a personalized and effective matchmaking experience. Specific uses include:
- To provide and manage the Service, including your account and profile.
- To process your payments for subscription plans and other paid features.
- For authentication, security, fraud prevention, and content moderation.
- To communicate with you via push notifications and other service updates.
- To analyze user activity to improve our Service.
- To operate our referral program, including your credit wallet and leaderboard.
4. How and When We Share Your Information
We do not sell your personal data. We only share it under the following circumstances:
- With Other Users: Your public profile information is visible to other users to facilitate matchmaking.
- With Service Providers: We share information with vendors who perform services on our behalf, such as Cloudinary (storage), Razorpay (payments), Firebase (auth/db/notifications), and analytics providers.
- For Legal Compliance and Safety: We may disclose your information if required by law or to protect the rights and safety of our users and the public.
- In Case of Business Transfers: Your information may be transferred if we are involved in a merger, acquisition, or asset sale.
5. Data Retention
We will retain your personal information for as long as your account is active and for a period thereafter as necessary to enforce our agreements, perform audits, resolve disputes, and comply with applicable laws.
6. Your Rights and Choices
- Access and Update: You can review and edit your profile information at any time through your account settings.
- Account Deletion: You can request the deletion of your account by contacting us, subject to legal and business retention needs.
- For Users in the European Union (EU): You have rights under the GDPR, including the right to access, rectify, or erase your data. Your data may be stored outside the EU with appropriate safeguards.
7. Security Precautions
We have implemented appropriate organizational and technical security measures to protect your data. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee its absolute security.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Effective Date." We encourage you to review this policy periodically.
9. Grievance Officer
In accordance with India's Information Technology Rules, 2011, the details of the Grievance Officer are provided below:
Name: [Insert Grievance Officer's Name]
Address: [Insert Your Company's Legal Address, City, Pincode]
Email: grievance@nikahroots.com
Availability: 10 AM to 6 PM IST, Monday to Saturday (excluding public holidays).